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Cynthia Salinas began working for the Asbury Park Press, part of the USA TODAY NETWORK, in January 2015 as their Storytelling Coach.
Her work improving digital storytelling included the Red Zone Road Show high school football show. The backdrop for the weekly football preview show features hundreds of kids cheering on their schools ahead of the big game. The Red Zone was part of a video strategy to take the monthly video views from about 250,000 to one million. |